Stage one of large scale personal vehicle rental was putting cheap and robust bicycles on public space.
Stage two of large scale personal vehicle rental was putting expensive and fragile electric scooters on public space that need to be recharged once a day.
A fully automated, station based and traffic optimised micro-mobility (e-bike and e-scooter) rental system created by Urban Drivestyle.
Why.Taxi has the potential to disrupt the taxi and bike/scooter share industry as we know it today, bringing instant electric mobility to where people work, stay and live!
75 % of all taxi rides can be replaced by smart micro electric vehicles, while offering distinctive benefits to the user.
We bring instant electric mobility to where people work, live and relax!
Our mobility partners simply provide property to set up Why.Taxi stations and receive a 15 % revenue share on rental revenues.
Our business model is straight forward and simple: We rent out vehicles for money, we capitalise the advertising surface of our stations and we offer very unique and relevant data analysis and snow prints to interested parties.
We charge a 1 Euro unlock fee, a 1 Euro per hour rate and 1 Euro per km.Simple, transparent and you pay when you return your vehicle.
Why.Taxi stations offer some of the best spots for targeted advertising on the stations via print and/ or smart LED screens that can even connect to the users app. Monthly station revenues are conservatively calculated between 1000-2000 Euros per month.
We are able to provide very detailed and valuable information about the movement profiles of hotel guests, employees or visitors, creating a anonymous "snow-print" profile allowing to offer route suggestions, see where the favourite restaurants are and how mobility can be improved for a specific location or a whole city.
We will charge Mobility Partners a flat subscription fee for a custom data backend.
Let's just take our headquarter Berlin as an example.
Berlin offers :
In addition to that, we will provide non-partner stations in rented premises to offer one-way returns and cover hotspots where coverage can not be provided otherwise.
Also, public-private partnerships with public transport are a strong future outlook.
All those locations are selected to offer a potential of minimum 10 vehicle units, at a later stage, more and smaller units can be added to reach an even better coverage. And this just in one city!
With a realistic short-term potential of around 500 stations (5.000 vehicles) only in Berlin Why.Taxi is able to offer a dense and working coverage with an average of 10 Euros/per day/ per vehicle (two trips or one day booking)
To compensate for weather events and winter, we work with a 70 % assumption.
Berlin alone represents a market volume of over 24 million Euro total revenue annually with our system.
Scaling into the 10 most mobility-minded capitals of Europe, Asia and the US, the outlook quickly reaches a 250 million p.a scope with a super standardised and highly scalable concept.
Urban Drivestyle is fast growing, Berlin based e-mobility start-up with offices in Berlin, Switzerland, Spain and Taiwan.
In 2019, we plan to roll out in at least 4 high-traffic locations in Europe: Berlin, Munich, Mallorca and Barcelona*.
For a rapid roll out, we are looking for a 20 M Series A invest:
Berlin: Why.Taxi is headquartered in Berlin and we already have great partners there, especially in the co-working and creative hub segment!
Mallorca: UD was founded 2016 on Mallorca as the first electric bike rental and share operator. Mallorca is the Number one touristic destination and we have great access to hotels and cruise operators on the island.
Barcelona: Barcelona offers the best of all worlds! Business, start-ups and tourism with a 300 day riding season!
Munich: We already have 40 hotel partners in Munich and the bike infrastructure is great!
